Twitter has announced that its Blue subscribers now have the ability to post longer tweets of up to 4,000 characters, up from the regular 280-character limit.
This information was disclosed on the Twitter blue page on February 8, 2023.
According to Twitter Blue, the main reason behind this update is to give users more room to elaborate on their ideas without worrying about running out of space or leaving important points out due to the lack of space available. With an increased word limit, users can now write fuller statements and provide additional context or background information if necessary, making communication much easier.
While only Twitter Blue subscribers can post long tweets, all users will be able to read them. You will see only the first 280 characters on the timeline, and if you want to read more, you can click on “Show more,” as shown in the tweet below. Twitter also said on its Blue support page that it would soon reduce ads for Blue subscribers by half. Elon Musk has previously talked about a costlier ad-free subscription plan as well.
Twitter Blue costs $7.87 per month, which is far higher than the price point of other subscriptions like YouTube Premium, Spotify, or Apple Music.
It is believed that the microblogging site is banking on this new feature to attract more users to sign up for its subscription, which costs $8 a month for Android users and $11 for iPhone users.