Tech enthusiasts around the world are gearing up for Apple’s next big event scheduled for September 12 at its iconic Apple Park headquarters. The tech giant has sent out invitations adorned with a visually striking graphic reminiscent of a Thanos snap, along with the word “Wonderlust” [sic], setting the stage for a highly anticipated showcase of new products and updates.
Undoubtedly, the spotlight will be on the iPhone 15, expected to be the star of the show. Given the fanfare surrounding past releases like the iPhone X, speculations are rife that the new iteration of the smartphone will bring significant enhancements to the line. With the tech market’s current trajectory, a shot of excitement could be just what’s needed to captivate consumers, even if it’s not quite the level of foldable devices.
In an unexpected move, Apple has recently thrown its support behind a right to repair bill in California. This shift towards promoting self-repair might lead the company to highlight the iPhone 15’s repairability—a significant departure from its historical stance. Other rumored upgrades include slimmer bezels and the introduction of the Dynamic Island feature across the line.
The event is also poised to unveil the Apple Watch Series 9. While rumors have been relatively scarce, reports suggest it could be powered by the A15 Bionic chip, accompanied by a new pink variant. Could this signal a Barbie-inspired branding approach? Interestingly, pink is also expected to feature among the iPhone 15 colors, alongside fresh blue and gray options.
Simultaneously, Apple enthusiasts can look forward to the release of the latest versions of iOS, macOS, and watchOS. Additionally, the event will provide another opportunity to showcase the Vision Pro, a prelude to its anticipated launch early next year. Attendees can anticipate an in-depth look at content for the spatial computing headset, as well as further insights into Apple’s groundbreaking ventures, making this event a crucial moment in the company’s history.